Have you ever gone to the hairdresser and had the stylist try to convince you to buy their expensive hair products? They promise this shampoo will make your hair more (insert your desired adjective here).  Damaged hair? Frizzy curls? Flat and dull? They always have the product that is the exact solution to your problem and they always GUARANTEE that it will do what every other shampoo, conditioner, mousse, gel, spray, wax, cream, or freaking putty never has been able to do. Turn scraggly looking hair into the luscious celebrity styles you see on TV.  

Not that I have ever bought insanely expensive salon brand shampoo that smells exactly like cigarette butts when lathered up in the shower in hopes that my super-fine, straight hair will magically develop fantastic body. Because I am totally on to my stylist and her sneaky schemes.